Many will come with a directory of free themes, where you can use filters or the search bar to find themes related to your industry, with a specific layout, and more. Tip: It’s important your theme is responsive, so your site will look the same on all devices. Other considerations will be specific to your business and site.
Or you may need a theme that comes with a front-end builder. Below are some questions you can answer to find the right theme for your site: Do you need a variety of layouts or just one? Are you looking for a theme with built-in social media widgets or any other functionality? Would you like to install a demo site or start from scratch? Do you want to purchase a theme that includes its own theme builder? Ultimately, no one knows your business better than you.
Below are some resources to get started if you’ve opted for the Word, Press CMS: Once you've selected and installed a theme on your site, move on to the next step. 5. Customize your theme and templates. Once you’ve chosen a theme, take the time to customize it and its individual templates.
It’s imperative your design makes sense to your ideal consumer and works to enhance your product’s success rather than hinder it. That's why you should think of your theme and templates as a starting point, rather than the final look. Depending on the website platform you've used to build your site, you'll have different degrees of control over your site's appearance.
That means you can make changes to your font and other elements in one place and they'll be implemented across all pages on your site. Here’s a great resource if you’re using Word, Press: 6. Add pages to your site. It’s important to plan exactly which pages you’ll need to include in your site.
7. Write content. You guessed it: It’s time to write the content you’ll put on your site. Write rough drafts for pages like your “About Us” page and landing page. Talk with coworkers and stakeholders — what message do you want to put out there? What tone do you want to set? Should you make jokes and be funny, or aim to be more inspirational? If your online audience stumbled across your site, what questions would they have first? Imagine your website is your only chance to have a full conversation with a potential customer.
For instance, if you’re selling eyeglasses, and you notice “retro eyeglasses” is a more popular search term than “vintage eyeglasses,” you might use this research to steer the direction of the content on your site. If you’re stuck, check out competitor’s websites to gauge what other companies in your industry are doing.
Fill in general settings. Once you’ve filled in your pages with optimized content, it’s time to fill in the general settings. By adding or adjusting the SEO elements, you can increase your search visibility. It’s the same as if you were building your site on a website builder. On your pages, you should include: Each of these elements is essential to your on-page SEO.
9. Install add-ons. Lastly, take a look at your site and figure out what you’re missing. Ideally, your platform will offer all the add-ons you need to extend the functionality of your site. It's important to note these add-ons might be called apps, extensions, modules, integrations, or plugins, depending on the platform you use.
How to Make a Website with Hub, Spot Let’s take a look at how to make a website with CMS Hub. If you’re already using Hub, Spot’s CRM platform, it probably makes the most sense to build a website within Hub, Spot to integrate all your sales and marketing needs in one place.
2. Select a theme. Now, you’ll be taken to this “Choose a theme” page. Scroll through your options, search page templates, or check out the Marketplace. When you’ve found a template you like, select it. 3. Edit the modules. This is your page. You can scroll over text boxes, images, or other modules to edit them.
Once you’ve completed these steps, just click "Publish" and your site is ready for use. This is a fairly broad and general overview to get you started building a website with CMS Hub, but there are plenty of more in-depth features and tools you might want to explore with a Hub, Spot specialist, or by checking out some courses on academy.